DeepSeek and ChatGPT are powerful AI models with differences in origin, pricing, strengths, openness, and market influence. AI’s impact, especially in recruitment, has been profound, with DeepSeek potentially excelling in logical reasoning and coding, giving it an potential edge in evaluating technical candidates.
However, AI companies face market volatility. NVIDIA’s stock fell approximately 17% in one day in January 2025 because DeepSeek requires potentially less computing power than competitors, exposing risks in high AI valuations. This mirrors the dot-com bubble, where overhyped companies faced corrections despite the internet’s transformative impact. While AI investment surges, concerns over potential inflated valuations, urging caution to ensure sustainable growth.
AI will continue driving progress, but balancing innovation with financial stability is crucial. Recruitment highlights this need, as AI enhances efficiency but struggles with assessing cultural fit—something human recruiters excel at.
Beyond matching skills to job descriptions, human recruiters evaluate personality, work style, and team dynamics. They interpret nuances in interviews, assess emotional intelligence, and contextualise experience within company culture—factors AI struggles to grasp. Their ability to read body language, detect truth and lies including subtle cues helps identify ideal candidates.
Recruitment is also about candidate experience. Personal interaction fosters trust and transparency, shaping perceptions of a company. While AI streamlines hiring, human insight remains essential for selecting candidates who align with organizational values, leading to likely better satisfaction, retention, and success.
